ecommerce

Often, the preference manager is treated as a mere formality for compliance and a simple opt-in tool. As a result, marketing teams don’t get the opportunity to explore its full potential.

In this webinar, our experts will show you creative ways you can use a preference manager to truly understand your customers. So calling all marketing leaders and your CRM teams to come and learn something new!

You can put these tactics into practice regardless of industry you are in – e-commerce, healthcare, wellness, charities or travel or others. 

During the webinar, our experts will touch on:

• Creative ways to collect preferences
• Centralising consents & preferences
• Maintaining a compliant audit trail
• Enriching customer insights with your CRM 

Eventdatum: Mittwoch, 19. Juli 2023 11:00 – 12:00

Eventort: Online

In today’s digital world, customers crave tailored interactions, but brands and marketers often face compliance challenges that hinder their ability to deliver personalisation. Marketing leaders and legal teams dance to different beats to solve the dilemma of privacy and personalisation. In this webinar our experts will shed light on the latest compliance requirements, emerging trends, and their impact on personalised marketing efforts. Calling all the marketing and eCommerce leaders to learn how transparent, personalised yet compliant communication can strengthen customer loyalty. 

During the webinar, our experts will show you how to:

• Equip yourself with tools to compliantly scale personalised marketing
• Get to speed with the evolving landscape of privacy regulations. 
• Explore real-world use-cases and learn best practices 

Eventdatum: Donnerstag, 15. Juni 2023 11:00 – 12:00

Eventort: Online